Notes on innovation, lean startup and digital evolution.https://debane.org/https://debane.org/franck/corporate-innovation-strategy-failure-survival/https://debane.org/franck/corporate-innovation-strategy-failure-survival/Let’s be honest about the job title. If you’re “head of innovation”, leading a corporate innovation strategy or a major transformation project, you’ve a target on …Fri, 26 Dec 2025 18:56:07 GMTCorporate EntrepreneurExperimentInnovationhttps://debane.org/franck/how-to-decide-on-strategic-projects-why-roi-is-not-enough/https://debane.org/franck/how-to-decide-on-strategic-projects-why-roi-is-not-enough/ROI has become the default decision filter in most organizations. If a project has a strong return on investment, it moves forward. If it doesn’t, …Sun, 21 Dec 2025 15:17:30 GMTCorporate EntrepreneurInnovationhttps://debane.org/franck/my-playbook-for-testing-with-customers-without-alienating-sales/https://debane.org/franck/my-playbook-for-testing-with-customers-without-alienating-sales/In many organizations, a quiet tension exists between innovation teams trying to validate ideas with customers and sales teams protecting their pipeline and relationships. Sales’ …Mon, 01 Dec 2025 13:25:07 GMTExperimentInnovationLean Startuphttps://debane.org/franck/stop-betting-on-ideas-start-betting-on-minimum-viable-teams/https://debane.org/franck/stop-betting-on-ideas-start-betting-on-minimum-viable-teams/Why the most important decision an innovation director makes isn’t what project to fund, but who they choose to build it. As an innovation director, …Thu, 20 Nov 2025 10:24:51 GMTInnovationOpinionhttps://debane.org/franck/moving-from-software-development-to-product-management/https://debane.org/franck/moving-from-software-development-to-product-management/Moving from software development to product management is a leap that many developers consider. This move opens doors to new challenges and responsibilities while allowing …Tue, 27 Feb 2024 20:39:28 GMTOpinionhttps://debane.org/franck/creating-effective-business-presentations/https://debane.org/franck/creating-effective-business-presentations/Get your ideas across by presenting them the right way Your ability to present ideas in a precise, articulate and convincing manner makes a huge …Sun, 12 Feb 2023 20:01:59 GMTMarketinghttps://debane.org/franck/the-10-commandments-of-the-intrapreneur/https://debane.org/franck/the-10-commandments-of-the-intrapreneur/In 1985, the book Intrapreneuring from Gifford Pinchot answers the question Why you dont have to leave the corporation to become an Entrepreneur? As part …Wed, 02 Nov 2022 12:52:08 GMTCorporate Entrepreneurhttps://debane.org/franck/building-a-vision-for-your-product-or-for-your-company-with-examples/https://debane.org/franck/building-a-vision-for-your-product-or-for-your-company-with-examples/To be competitive, organisations need to align their teams to a common and shared goal. Failing to do so causes employees to disagree, act according …Wed, 28 Jul 2021 11:36:13 GMTStartuphttps://debane.org/franck/la-startup-qui-a-aide-120-000-personnes-a-retrouver-un-job/https://debane.org/franck/la-startup-qui-a-aide-120-000-personnes-a-retrouver-un-job/Quand 75% du marché de l’emploi est dit caché avec des recrutements qui ne sont pas publics, comment favoriser le retour à l’emploi ? C’est …Tue, 27 Jul 2021 11:14:26 GMTCorporate EntrepreneurInnovationLean StartupPodcast: Oser DoserStartuphttps://debane.org/franck/quand-le-service-public-se-met-en-mode-startup/https://debane.org/franck/quand-le-service-public-se-met-en-mode-startup/Une startup au sein d’une administration veille de plus de 200 ans, ça vous interpelle ? Et bien figurez-vous qu’il existe des startups d’état, une …Thu, 24 Jun 2021 14:54:04 GMTCorporate EntrepreneurInnovationLean StartupPodcast: Oser DoserStartuphttps://debane.org/franck/comment-aeroports-de-paris-digitalise-son-experience-client/https://debane.org/franck/comment-aeroports-de-paris-digitalise-son-experience-client/Comment une boîte au chiffre d’affaires de près de 5 milliards fait pour développer une nouvelle activité ? Elle recrute un entrepreneur ! Aéroports de …Fri, 11 Jun 2021 13:22:15 GMTCorporate EntrepreneurInnovationLean StartupPodcast: Oser DoserStartuphttps://debane.org/franck/comment-butagaz-se-lance-sur-un-nouveau-marche/https://debane.org/franck/comment-butagaz-se-lance-sur-un-nouveau-marche/“On partait de zéro, on partait de rien”. David Monserand est mandaté par la direction Butagaz pour lancer une nouvelle activité : vendre et distribuer …Thu, 27 May 2021 10:12:41 GMTCorporate EntrepreneurInnovationLean StartupPodcast: Oser DoserStartuphttps://debane.org/franck/entreprendre-dans-un-grand-groupe-le-meilleur-et-le-pire-des-deux-mondes/https://debane.org/franck/entreprendre-dans-un-grand-groupe-le-meilleur-et-le-pire-des-deux-mondes/Etre entrepreneur au sein d’un grand groupe, c’est à la fois le meilleur mais aussi le pire des deux mondes. C’est ce que dit Yannick …Thu, 13 May 2021 11:31:51 GMTCorporate EntrepreneurInnovationPodcast: Oser Doserhttps://debane.org/franck/comment-sponsoriser-un-projet-d-innovation-l-exemple-de-sncf-reseau/https://debane.org/franck/comment-sponsoriser-un-projet-d-innovation-l-exemple-de-sncf-reseau/Il y a ceux qui ont l’idée de startup et ceux qui soutiennent le projet et se battent pour lui. Les sponsors jouent un rôle …Thu, 29 Apr 2021 05:22:36 GMTCorporate EntrepreneurInnovationLean StartupPodcast: Oser DoserStartuphttps://debane.org/franck/comment-total-revolutionne-la-vente-de-fioul/https://debane.org/franck/comment-total-revolutionne-la-vente-de-fioul/Vendre du fioul sur internet et le livrer à domicile, c’est l’idée de deux startups : Fioulreduc.com et Fioulmarket.fr. Mais Fioulmarket est créée par groupe …Thu, 15 Apr 2021 08:10:00 GMTCorporate EntrepreneurExperimentInnovationLean StartupPodcast: Oser DoserStartuphttps://debane.org/franck/comment-leroy-merlin-reinvente-ses-magasins/https://debane.org/franck/comment-leroy-merlin-reinvente-ses-magasins/Make It ce sont les ateliers de bricolage au sein des magasins Leroy Merlin. Matthieu Degeorges est à l’origine de ces ateliers de “do it …Thu, 01 Apr 2021 14:24:57 GMTCorporate EntrepreneurInnovationPodcast: Oser Doserhttps://debane.org/franck/comment-bouygues-a-lance-le-plus-grand-reseau-de-coworking-europeen/https://debane.org/franck/comment-bouygues-a-lance-le-plus-grand-reseau-de-coworking-europeen/Wojo est aujourd’hui le premier réseau de coworking européen. Cette entreprise est née en 2014 à l’initiative d’un employé de Bouygues Immobilier : Philippe Morel. …Thu, 18 Mar 2021 20:35:43 GMTCorporate EntrepreneurInnovationPodcast: Oser Doserhttps://debane.org/franck/le-lean-canvas-a-telecharger/https://debane.org/franck/le-lean-canvas-a-telecharger/Téléchargez directement le powerpoint du Lean Canvas en Français. Et la version Google Slide. Le Lean Canvas est une variante du Business Model Canvas, adapté …Fri, 13 Nov 2020 16:00:02 GMTLean Startuphttps://debane.org/franck/business-ideas-are-worthless/https://debane.org/franck/business-ideas-are-worthless/Ideas are seen as the starting point of successful businesses. The truths is that the initial idea doesn’t really count in the success of a …Sun, 08 Nov 2020 09:30:14 GMTOpinionStartuphttps://debane.org/franck/the-genius-of-the-london-tube-map/https://debane.org/franck/the-genius-of-the-london-tube-map/Learn the story of one of the best “user interfaces” before UI. The London Tube Map. The implications of this design are so profond, in …Fri, 14 Aug 2020 07:33:09 GMTInnovationOpinionhttps://debane.org/franck/technology-in-search-of-a-customer/https://debane.org/franck/technology-in-search-of-a-customer/Listen to Steve Jobs on Customer centricity versus Technology Centricity. A valuable business lesson that companies and employees forget very quickly. We all have solutions …Fri, 14 Aug 2020 07:16:15 GMTInnovationMarketinghttps://debane.org/franck/car-red-innovation-story-nissan/https://debane.org/franck/car-red-innovation-story-nissan/Every year, Nissan Europe runs a competition called the Chairman’s Innovation Awards. It is open to all employees who want to propose new ideas for …Fri, 12 Jun 2020 15:51:36 GMTCorporate EntrepreneurExperimentInnovationLean Startuphttps://debane.org/franck/how-coding-shapes-your-thinking/https://debane.org/franck/how-coding-shapes-your-thinking/This article was first written and published for the Business Coaching Magazine. When you write software all day, it shapes your thinking. Your brain is …Thu, 30 Apr 2020 15:32:34 GMTOpinionhttps://debane.org/franck/google-slides-template-for-the-business-model-canvas/https://debane.org/franck/google-slides-template-for-the-business-model-canvas/Les entreprises utilisent de plus en plus souvent le Business Model Canvas d’Alexander Osterwalder. Parfois appelé le BMC, c’est devenu maintenant un outil  incontournable de …Tue, 21 Apr 2020 10:43:34 GMTLean Startuphttps://debane.org/franck/the-right-path-to-take-advice-from-steve-jobs/https://debane.org/franck/the-right-path-to-take-advice-from-steve-jobs/In May 1997, Apple held its Worldwide Developers Conference (WWDC) in San Jose, California. At that time, Steve Jobs was not CEO of the company. …Fri, 17 Apr 2020 14:19:59 GMTInnovationMarketinghttps://debane.org/franck/powerpoint-template-for-the-customer-profile-from-the-value-proposition-design/https://debane.org/franck/powerpoint-template-for-the-customer-profile-from-the-value-proposition-design/“The more you know your customers, the more you can help them.” an old friend used to remind me The Customer Profile is useful to …Fri, 10 Apr 2020 16:05:29 GMTLean Startuphttps://debane.org/franck/how-the-perception-of-effort-increases-value/https://debane.org/franck/how-the-perception-of-effort-increases-value/Value is relative The value that a buyer sees and depends on the frame or perception they have about the product. To increase the perceived …Wed, 18 Mar 2020 14:01:00 GMTMarketinghttps://debane.org/franck/4-ways-to-test-your-value-proposition-c0a631c5adf8/https://debane.org/franck/4-ways-to-test-your-value-proposition-c0a631c5adf8/Okay, you think you have nailed a good value proposition for your new product? You like it, your friends like it. Good. But what matters …Sat, 07 Dec 2019 23:00:00 GMTLean StartupMarketinghttps://debane.org/franck/how-to-build-your-value-proposition-8bd70f06c9d1/https://debane.org/franck/how-to-build-your-value-proposition-8bd70f06c9d1/Getting the value proposition right is one of the most ambiguous task entrepreneurs face in the early definition of their idea. It a convergence point …Wed, 04 Dec 2019 23:00:00 GMTInnovationLean StartupMarketinghttps://debane.org/franck/apprendre-l-intrapreneuriat-en-cole-de-commerce-6f1a33f696d6/https://debane.org/franck/apprendre-l-intrapreneuriat-en-cole-de-commerce-6f1a33f696d6/Une école de commerce m’a récemment demandé de faire un cours sur l’intrapreneuriat. Heureux de partager mes expériences, j’ai accepté. Ils ont eu des cours …Thu, 28 Nov 2019 23:00:00 GMTCorporate Entrepreneur