While preparing the lecture on digital marketing for Paris Ouest University master students, I put together this mindmap. It’s designed to give a quick 1 hour overview of different aspects of digital marketing. Feel free to use it.
I finished the lecture with this video, “from Ad Men to Math Men”. It’s a bit long and complex so pausing after each chapters to discuss is a good idea.
[…] been a year since I first presented to Paris X university students a Digital Marketing overview. Today I had the chance to refine and enhance that presentation in from of the European Business […]
[…] http://www.biggerplate.com/mindmaps/u860364/business-plan-template-mind-map 6. Image 2 Source: https://debane.org/franck/digital-marketing-mind-map/ 7. […]