Lean Startup
114 notes, 2010 to 2026 · page 1 of 12
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Écouter ses utilisateurs ne suffit pas, il faut regarder ce qu’ils font : l’histoire de Bunkr
Bunkr voulait être le PowerPoint killer. Edouard Petit, son cofondateur, raconte six ans de produit, de croissance et de pivots, et l’erreur qui leur a coûté le plus : croire ce que les utilisateurs disaient vouloir.
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Customer Interview Questions: 45 Questions for Customer Discovery
45 customer interview questions for customer discovery, grouped by stage: context, the last time the problem happened, current solutions, pains, buying process, early adopters and referrals. With why to ask each one, and the leading version to avoid.
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The KGB stole submarine secrets in 35 seconds
Using an interview technique called elicitation. This is how it works: Direct questions can feel like an interrogation, so people raise their guard. The …
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How to read anyone: the 6 social needs
It's not about what they say. It's what they need from you when they say it. The idea comes from Chase Hughes. He calls it the 6 Social Needs, and teaches …
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How Unlimited Money Killed the First Smartphone: The General Magic Story
In 1994, a Silicon Valley company shipped a pocket device that did most of what an iPhone does. It had the best team, the most money and the biggest partners. That was the problem.
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Aujourd’hui avec l’IA, construire est devenu gratuit
Avec Lovable, Claude ou Cursor, un prototype fonctionnel se construit en 2 heures. C'est un piège. Un proto qui tourne, c'est impressionnant. Mais ça mène …
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What’s your strategy for exponential change?
A company gave everyone a Copilot license: 10,000 seats, about 3.6 million euros a year. Three months later, only a few hundred users were active. AI needs a different playbook.
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Building is not the hardest part
I'm an engineer. And for a long time I thought product requirements were someone else's job. Someone would tell me what to build. I'd build it. That was …
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My Playbook for Testing with Customers Without Alienating Sales
In many organizations, a quiet tension exists between innovation teams trying to validate ideas with customers and sales teams protecting their pipeline and relationships. Sales’ …
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Always be testing with customers (not just kittens)
Was the user story this? As a: kitten owner,; I want to: keep my kitten away from my keyboard,; So that I can: eliminate any future risk of data loss or …
