Corporate Innovation Strategy: Why 80% of Projects Fail (And How to Survive)
Let’s be honest about the job title. If you re “head of innovation”, leading a corporate innovation strategy or a major transformation project, you’ve a target on …
Category: Knowledge
Stop Betting on Ideas. Start Betting on “Minimum Viable Teams”
Why the most important decision an innovation director makes isn’t what project to fund, but who they choose to build it. As an innovation director, …
How coding shapes your thinking
This article was first written and published for the Business Coaching Magazine. When you write software all day, it shapes your thinking. Your brain is …
How the perception of effort increases value
Value is relative The value that a buyer sees and depends on the frame or perception they have about the product. To increase the perceived …
How to Interview Customer — field guide
To build a business, you need to clearly understand who you can create value for -your customers- and what job are these customers trying to …
J’ai bootstrappé mon business model. Mon MVP a de la traction chez mes early adopters !
C’est parce qu’on a pivoté pour trouver notre growth engine. Et la c’est le Product Market Fit ! …vous pouvez répéter ? Bienvenue dans l’univers Lean Startup, …
The Culture Map in action
This is what I learned using the Culture Map tool with a corporate team. First a bit of context: I have been following Dave Gray’s …
Besoin de business plan pour sa startup? Les débuts de Gemmyo
Révolutionner la joaillerie française en lui donnant une image jeune et branchée. C’était le pari de Pauline, Charif et Malek qui ont créé Gemmyo en …
Lessons from the ice trade
Today, business leaders worry that a startup is going take their lunch away and that they won’t be able to react. And they are right. …
Problem Interview Guide for Lean Startup Experience
A hard part of customer development doing problem interview. It’s hard because interviewing strangers is not natural and its also actually hard to do the …