The five basic stories that give your speeches power
5 basic stories that can give your speeches power
The Five Basic Stories That Can Give Your Speeches Power
Nick Morgan, in Forbes (2010): five story archetypes connect with any audience, the quest, the stranger in a strange land, rags to riches, the love story and the tale of revenge. Choose the one that fits your message and let it guide the audience without naming it.
Source: Nick Morgan, Forbes
First published on LinkedIn on May 19, 2010. View the original post