5 famous growth hacks. Likely to become classic marketing tactics.
5 of the Most Famous Growth Hacks of All Time
Jon Yongfook, a serial entrepreneur based in Asia, describes five famous growth hacks that startups used instead of big marketing budgets, likely to become classic tactics: the Little Bighorn, the waiting list, the cross post, the « by the way » and the back scratch.
Franck Debane helps large companies build new ventures with Forward Partners: about a hundred programmes in more than 50 companies since 2012. He wrote Passez en mode startup (Eyrolles, 2021) and organises the Lead Innovation Day.
Short essays by email for people who launch new ventures inside large companies: testing ideas with customers, winning over leadership, using AI without the hype. Plus first invitations to Lead Innovation Day.