Franck DebaneDigital Evolution

All those failed products

By 1 min read Corporate Entrepreneur, InnovationLinkedIn

In the guide From code to product

Remember iGoogle? Google Glass? Picasa? Orkut? Google Base?

Those have been shut down by Google amongst over 280 other projects.

Check out this list: the oldest killed product is the Google Toolbar, retired after 21 years.

  • Some projects led to features in new products.
  • Some projects were acquired startups, and the product didn't survive the merger.
  • Some projects just didn't have enough customers.

Tech evolves fast, and Google still has some agility to kill projects that don't work.

How many products did your company kill in the past years?

First published on LinkedIn on April 18, 2023. View the original post

Franck Debane helps large companies build new ventures with Forward Partners: about a hundred programmes in more than 50 companies since 2012. He wrote Passez en mode startup (Eyrolles, 2021) and organises the Lead Innovation Day.