The Etsy Saga: From Silos to Happy to Billions of Pageviews a Month
High Scalability recounts Ross Snyder's talk at Surge 2011: how Etsy went from a raw startup in 2005 to one struggling with its success in 2007, the failure of an internal project, a culture shift, then continuous deployment, sharding and operations-driven teams that let it handle billions of pageviews a month.
Franck Debane helps large companies build new ventures with Forward Partners: about a hundred programmes in more than 50 companies since 2012. He wrote Passez en mode startup (Eyrolles, 2021) and organises the Lead Innovation Day.
Short essays by email for people who launch new ventures inside large companies: testing ideas with customers, winning over leadership, using AI without the hype. Plus first invitations to Lead Innovation Day.