Franck DebaneDigital Evolution

Finding your early adopters: how to fall in love

1 min read Lean Startup, StartupLinkedIn

In the guide Customer interviews

Finding Your Early Adopters: How to fall in love

Rockstart's first step to start a company the lean startup way: find your early adopters. Not everyone will be the love of your life: rather than building a « Cinderella product » and searching for the foot that fits the glass slipper, start from the people who feel the problem strongly.

Source: Rockstart · archived copy

First published on LinkedIn on April 9, 2015. View the original post