Is this really growth hacking? (Sebastian Fung)
“Is this really growth hacking? Isn’t it just sales or marketing?”
Growth Hacking to $10,000
Sebastian Fung tells how he won HubSpot's Signals Challenge with growth hacking: blog posts with a call to action, sharing on Twitter and Meetup, testing channels, 313 conversions. For him, growth hacking is a mindset for finding unconventional paths to a goal rather than a process.
Source: Sebastian Fung (Medium)
First published on LinkedIn on January 7, 2014. View the original post