Franck DebaneDigital Evolution

4 tips for launching minimum viable products inside big companies

1 min read Corporate Entrepreneur, Lean StartupLinkedIn

In the guide Lean startup in large companies

4 Tips for Launching Minimum Viable Products Inside Big Companies

Debbie Madden, in Harvard Business Review (September 2015): a big company that wants to launch MVPs has to let its team act like a real startup. Four tips: make true failure a real option, with consequences if the goals are missed and rewards if they are met; get the right people on the bus; get out of the building to meet customers; and keep the MVP realistic and disciplined, limited to the core features that test the concept.

Source: Harvard Business Review

First published on LinkedIn on October 30, 2015. View the original post