The ROI of innovation, with Brant Cooper and David Binetti
The ROI of Innovation with Brant Cooper and David Binetti
One-hour conversation recorded by Moves the Needle in February 2016: measuring the return of innovation initiatives is close to impossible with classic tools. Brant Cooper and David Binetti, who designed a valuation method for innovation projects, discuss how large organisations should approach and assess it.
Source: Moves the Needle (YouTube)
First published on LinkedIn on February 29, 2016. View the original post