Ted Ladd studied ten years of data on 250 teams in an American cleantech accelerator. His conclusion in Harvard Business Review: the lean approach helps, but too much testing can backfire, and a clear strategy matters more than the number of market tests.
Franck Debane helps large companies build new ventures with Forward Partners: about a hundred programmes in more than 50 companies since 2012. He wrote Passez en mode startup (Eyrolles, 2021) and organises the Lead Innovation Day.
Short essays by email for people who launch new ventures inside large companies: testing ideas with customers, winning over leadership, using AI without the hype. Plus first invitations to Lead Innovation Day.