You’re right, they’re wrong, but they won (Seth Godin)

You're right, they're wrong, but they won by Seth Godin

You're right, they're wrong, but they won

Seth Godin: when the others win although they are wrong, it is often because they took the time to build a movement, showed up again and again, told a story that resonated with people's urgent desires, and built a tribe in the image of those who wanted to belong.

Source: Seth Godin