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Experiment

38 notes, 2009 to 2025 · page 4 of 4

  • Expedia: how one extra data field cost $12 million

    Expedia's analysts wondered why many customers who clicked « Buy Now » never completed the purchase. The cause was an optional « Company » field under the …

    November 11, 2010 1 min read MarketingLinkedIn

  • Design lessons from 21 case studies in conversion rate optimization

    Moz: every site has its own conversion goals, so best practices never guarantee results. Drawing on more than a thousand split tests, the author shows …

    August 25, 2010 1 min read MarketingLinkedIn

  • The pros and cons of A/B testing for startups

    ReadWriteStart (2010): A/B testing tells startups a lot about their users' habits, beyond visual design. But relying too heavily on it to reach perfection …

    July 21, 2010 1 min read LinkedIn

  • Launching newspage.me

    I am very pleased to tell you that the news site I have been working on, Newspage.me is finally ready to be taken for a …

    November 16, 2009 1 min read

  • Confucius progress on twitter

    Time for a quick update on confucius140, my little Chinese wisdom experiment on twitter. To make Confucius more findable, I added hash tags to each …

    September 17, 2009 1 min read Marketing

  • Rethinking News

    Today there are lots of Internet news sites, reporting, delivering and presenting news, each in different ways, each applying their own touch every step of …

    September 2, 2009 1 min read Opinion

  • Confucius on Twitter – first findings

    Let’s revisit that Confucius experiment with some numbers. Confucius has 16 followers. He is following them all back. Without planned promotion this wont go very …

    August 12, 2009 1 min read Marketing

  • Confucius on Twitter

    This is a quick experiment on Twitter. The idea is simple. Create a twitter account where the tweets are relevant to the followers and updated …

    July 22, 2009 1 min read Marketing

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