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Page 14 of 35 · 345 notes since 2002

  • 5 excuses to overcome in corporate innovation

    Moves the Needle lists the five excuses established companies give for not doing real innovation, and how to get past them: « it's not my job », when …

    April 26, 2018 1 min read Corporate EntrepreneurLinkedIn

  • Définir sa proposition de valeur et la tester simplement

    Vidéo de trois minutes sur la chaîne Forward Partners : Tristan, fondateur de Moichef.fr et coach chez Tango, explique comment formuler sa proposition de …

    28 janvier 2018 1 min de lecture Lean StartupLinkedIn

  • Lean startup, agile ou design thinking ?

    Forbes France présentait en 2017 trois méthodes que les entreprises mettent « à toutes les sauces » : le design thinking, démarche centrée sur l'humain …

    7 octobre 2017 1 min de lecture Lean StartupLinkedIn

  • A backstage story on innovation: Steve Jobs and Jeff Bezos meet « Ginger »

    Excerpt from Code Name Ginger, Steve Kemper's book on the development of the Segway. At a meeting set up by the investor John Doerr, Dean Kamen showed the …

    September 17, 2017 1 min read InnovationLinkedIn

  • An intrapreneur’s journey at Nissan: the social media experiment

    Third episode of John Ferguson's diary at the Nissan Innovation Lab, the project told on this blog in « And the car turned red ». As the colour-changing …

    July 12, 2017 1 min read Corporate EntrepreneurLinkedIn

  • An intrapreneur’s journey at Nissan: don’t create dinosaurs

    First episode of John Ferguson's diary of his six-month secondment to the Nissan Innovation Lab in Paris, to explore the idea he had pitched for Nissan's …

    March 29, 2017 1 min read Corporate EntrepreneurLinkedIn

  • Lessons from the ice trade

    Today, business leaders worry that a startup is going take their lunch away and that they won’t be able to react. And they are right. …

    March 17, 2017 3 min read Innovation

  • Starting on the right track with the Innovation Canvas

    Over the past years, I have used both the Business Model Canvas and the Lean Canvas on hundreds of projects. Those canvases have helped me …

    March 6, 2017 3 min read Lean Startup

  • It’s price before product. Period.

    First Round Review interview with Madhavan Ramanujam, pricing partner at Simon-Kucher: design the product around what customers value and are willing to …

    November 22, 2016 1 min read MarketingLinkedIn

  • When to focus on growth?

    So, at the Lean Startup Unconference in San Francisco, David Binetti was holding a session on How to know when to step on the gas …

    November 2, 2016 1 min read Lean Startup

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Guides

  • Customer interviews
  • Value proposition and pricing
  • MVP and experiments
  • Canvases and templates
  • From code to product
  • The intrapreneur
  • Lean startup in large companies
  • Lean startup: where to start
  • Measuring and funding innovation
  • Failure, and what comes next
  • Customer psychology
  • UX and design thinking
  • Growth and loyalty
  • Pitching and presenting
  • Innovation stories

Series

  • Hidden truths of corporate innovation
  • Lean Startup Day 2023
  • Oser, puis doser
  • Digital marketing lectures
  • Confucius on Twitter, 2009 to 2012

Themes

  • Innovation144
  • Lean Startup111
  • Marketing81
  • Corporate Entrepreneur74
  • Startup67
  • Experiment38
  • Opinion35
  • Books15
  • Podcast: Oser Doser9

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