Franck DebaneDigital Evolution

Product lessons we can learn from Google+

By 1 min read InnovationLinkedIn

In the guide From code to product

Great analysis: Product lessons we can learn from Google+

Product Lessons We Can Learn From Google+

Paul Adams, who worked on the original Google+ team and invented Circles, draws eight product lessons from it: build around people's problems, not the company's; perceived benefits must outweigh the cost of switching; focus and descope ruthlessly; accept that life is messy; a fast-follow strategy doesn't work; beware shiny object syndrome; people need clear conceptual models; and distribution often trumps product.

Source: Paul Adams, The Next Web

First published on LinkedIn on May 16, 2014. View the original post

Franck Debane helps large companies build new ventures with Forward Partners: about a hundred programmes in more than 50 companies since 2012. He wrote Passez en mode startup (Eyrolles, 2021) and organises the Lead Innovation Day.