All notes
Page 11 of 35 · 345 notes since 2002
-
What is Lean Marketing?
Lean Marketing, in one definition: Lean Marketing approach consists of a one- or two-week-long marketing campaign that has 1 goal, 1 target group, and 1 …
-
Before spending time or energy on anything, assess if it should be done
Is the impact you are hoping to have actually valued? By whom? Can you check? Verify. Otherwise, your effort might just be wasted.
-
All business plans are the same, and they are all wrong
As Niels Bohr said: “Predictions are very difficult, especially if it's about the future…” Don’t follow a wrong plan that will lead you to fail.
-
Testing Business Ideas, de David Bland et Alexander Osterwalder
Je vous recommande le livre de David Bland et Alexander Osterwalder : Testing Business Ideas. Il formalise et structure l'expérimentation et les MVP avec …
-
4 Ways to Test and Validate your Value Proposition
Okay, you think you have nailed a good value proposition for your new product? You like it, your friends like it. Good. But what matters …
-
How to build your Value Proposition
Getting the value proposition right is one of the most ambiguous task entrepreneurs face in the early definition of their idea. It a convergence point …
-
Initier à l’intrapreneuriat — en école de commerce
Une école de commerce m’a récemment demandé de faire un cours sur l’intrapreneuriat. Heureux de partager mes expériences, j’ai accepté. Ils ont eu des cours …
-
5 insights from applying Lean Startup at Bayer
Henning Trill shares what Bayer learned from the Catalyst Fund, its intrapreneurship programme launched in 2017: 74 projects explored, 29 incubated and 19 …
-
A soft reminder about agility for software teams
A primer on the agile methodology from the AngelList blog, now Wellfound: how high-performing teams build software in short iterations focused on users …
-
Paper prototyping: how TenTune tested an app with pencil and paper
Tristan Kromer tells how the founders of TenTune, a music discovery app, tested their idea in a coffee shop with hand-drawn screens and an MP3 player …
