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Page 16 of 35 · 345 notes since 2002
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Your customer’s top 3 priorities
The investor Tomasz Tunguz suggests one question for customer calls: where does this problem sit on your list of priorities, top 3, top 5 or top 10? If it …
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The limits of the Lean Startup method
Ted Ladd studied ten years of data on 250 teams in an American cleantech accelerator. His conclusion in Harvard Business Review: the lean approach helps …
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The ROI of innovation, with Brant Cooper and David Binetti
One-hour conversation recorded by Moves the Needle in February 2016: measuring the return of innovation initiatives is close to impossible with classic …
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How the Lean Startup is transforming GE
The Lean Startup started as a smarter way for startups to build product. Today, the Lean Startup ideas transform how people think, work and operate together …
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5 leadership changes vital to enterprise innovation
Moves the Needle lists five changes leaders must make for innovation to happen in large companies: step back from the pressure of quarterly Wall Street …
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Customer interviews: how to get to the actual value
Esther Gons (NEXT Amsterdam), co-author of The Corporate Startup, explains how to run customer interviews that reach the real value: get out of the …
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Pourquoi lire Lean Startup d’Eric Ries?
Le livre Lean Startup d’Eric Ries a transformé l’entrepreneuriat et l’innovation. Eric Ries, entrepreneur de la Silicon Valley, tire les leçons des échecs et réussites …
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Lean by Design: innovation at Intuit
An Intuit designer explains how the company innovates in personal finance, where people's behaviour with money is far from rational, so that what seems …
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GE Fuel Cells: running a lean startup inside a big corporation
Talk by Johanna Wellington at the Lean Startup Conference 2015 (58 minutes). In 2014 GE launched an internal startup, GE Fuel Cells, to turn a …
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18 cognitive biases you can use for conversion optimization
CXL describes 18 cognitive biases that shape how people decide online, from anchoring and the bandwagon effect to confirmation bias, with for each one a …