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Page 24 of 35 · 349 notes since 2002

  • Loyalty: is it killing your business?

    A summary on LinkedIn of McKinsey research: companies that spend more on loyalty programmes grow no faster than their peers and have margins about 10% …

    March 28, 2014 1 min read MarketingLinkedIn

  • A $32,000 startup that was sold for millions

    Starting a company has never been cheaper: cloud computing, cheap sensors and the falling cost of genome sequencing let entrepreneurs bootstrap instead of …

    March 27, 2014 1 min read StartupLinkedIn

  • Focus matters: finding early adopters means putting aside potential clients

    Focus matters: Finding early adopters is mainly about putting aside potential clients.

    March 21, 2014 1 min read Lean StartupLinkedIn

  • Designing social products with 3 habit-forming feedback loops (Andrew Chen)

    Andrew Chen describes the three feedback loops behind successful social products: one that rewards those who post content, one that rewards passive …

    March 19, 2014 1 min read MarketingLinkedIn

  • Transforming business schools to drive entrepreneurship

    Rory O'Shea in Entrepreneur: business schools should lead entrepreneurship education across the whole university, with cross-disciplinary, action-learning …

    March 13, 2014 1 min read StartupLinkedIn

  • The secret of Apple’s design process: a checklist

    Quartz, drawing on Leander Kahney's book on Jony Ive: the keystone of Apple's creativity and speed is, unexpectedly, a checklist, the Apple New Product …

    March 11, 2014 1 min read InnovationLinkedIn

  • 95 ways to find your first customers

    Jason Evanish lists 95 ways to find your first customers for customer development interviews or a first sale, channel by channel, LinkedIn, Facebook …

    February 24, 2014 1 min read Lean StartupLinkedIn

  • The secret science of creating lifetime customers

    Laurence McCahill tells how Chris Zane turned his small bike shop into one of the largest bicycle retailers in the United States by treating each customer …

    February 12, 2014 1 min read MarketingLinkedIn

  • 68 ways to increase website traffic (Mike Fishbein)

    Mike Fishbein's list of 68 ways to bring traffic to a startup's site, mostly through content marketing and communities. Every product is different: test …

    February 10, 2014 1 min read MarketingLinkedIn

  • 5 famous growth hacks

    Jon Yongfook, a serial entrepreneur based in Asia, describes five famous growth hacks that startups used instead of big marketing budgets, likely to …

    January 31, 2014 1 min read MarketingLinkedIn

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